Fight the Pandemic Toolkit


Emory is teaming up with #GivingTuesdayNow to promote a global day of giving on May 5 to respond to the unprecedented need caused by COVID-19. We’ve prepared a digital toolkit to help you easily spread the word and encourage the Emory community to make a difference on #GivingTuesdayNow.

Digital Graphics

Click the images to download.

Banner Images

Facebook Cover

Facebook Cover

Twitter Header

Twitter Header

Images for Social Posts

Facebook

Facebook Post 1
Facebook Post 2
Facebook Post 3

Twitter

Tweet 1
Tweet 2

Instagram

Instagram 1
Instagram 2
Instagram 3

Vimeo


Download

Sample Social Media Posts:

In whatever message you share with your network, use #GivingTuesdayNow and #EmoryTogether to show your support.

Use (or customize) any of the following:

  • Our caregivers and researchers are working hard every day to make our world safe again. Help Emory Fight the Pandemic by supporting those on the front lines. Learn more at momentum.emory.edu.

  • You can help address the needs of Emory students, faculty, and staff who are experiencing financial challenges as a direct result of COVID-19. Show your support of the Emory community by making a gift at momentum.emory.edu.
  • Our frontline health care workers, now more than ever, deserve and need our help. You can provide meals for these heroes in Atlanta’s emergency departments, critical care units, ICUs, and COVID units (converted wards) at momentum.emory.edu/feedfrontline.
  • Emory researchers are at the forefront of understanding the novel coronavirus that causes COVID-19, from acute treatments to save lives to antibody blood tests and vaccine development. They need our support to end this pandemic. You can help today by making a gift at momentum.emory.edu.

  • From furnishing frontline health care workers with hot meals to developing a diagnostic antibody blood test for the virus that causes COVID-19, the entire Emory community is united in the fight to end this pandemic. Join the effort to fight the pandemic by visiting momentum.emory.edu.

  • Help Emory increase access to testing and lifesaving treatment by making a gift at momentum.emory.edu. 

  • Emory is combating the COVID-19 pandemic from all sides—innovative research, patient care, and timely education—and you can help. Fund the way forward at momentum.emory.edu 

  • Emory is leading the fight against COVID-19 through research and care. You can join the effort to end the pandemic at momentum.emory.edu. 

  • Support and protect Emory’s heroic frontline caregivers by making a gift at momentum.emory.edu.

Sample Email Copy:

Remember, if you tell your story, and what is important to you, your authentic voice will inspire others to give. We’ve included example copy, but we encourage you to include your own anecdote, tell a story that matters to you, and share your passion. 

Before May 5 

Join me in supporting Emory’s #GivingTuesdayNow campaign to Fight the Pandemic.

Emory is leading the fight against COVID-19, and I’m reaching out to invite you to pitch in to help [YOUR TEXT HERE—which fund is meaningful to you and why…or use this next sentence] support and protect frontline caregivers, increase access to testing and lifesaving treatments, and advance research into finding a cure.

Because the need is urgent and constant, you don’t have to wait for May 5.

Fund the way forward at momentum.emory.edu, and share the link so others can follow your lead.

On May 5

#GivingTuesdayNow—a new global day of giving and unity in response to the unprecedented need caused by this pandemic—is here.

While there are literally thousands of causes worthy of your support today, I’m asking you to make your gift to Emory.

Why? It’s simple: Emory is leading the fight against COVID-19.

Your gift will [YOUR TEXT HERE—which fund is meaningful to you and why…or use this next sentence] make an immediate impact by feeding, supporting, and protecting frontline caregivers; increasing access to testing and lifesaving treatments; or advancing research into finding a cure.

Your gift will help fund the way forward. Discover all the ways you can make a difference at momentum.emory.edu.

Make a gift and share the link so others can follow your lead.

Become a fundraising ambassador

If you want to focus your efforts on a specific cause and measure your fundraising impact, we recommend you sign up as a fundraising ambassador. Research has proven time and again that you are the most effective messenger for peer-to-peer communications. This means that you could be the difference between someone making a gift, or not.

As a fundraising ambassador, we ask that you follow these 3 simple steps:

  1. Make a gift—Direct your donation to the fund of your choice via Momentum, Emory’s crowdfunding platform.
  2. Share with your contacts—Connect with your friends, colleagues, and classmates to invite them to join you to help the Emory community respond to COVID-19.
  3. Amplify your message—Your authentic voice will inspire others to join you. Share through social media why you decided to donate and invite your network to get involved.

As a registered ambassador, you will have a personalized link to track who makes a gift as a result of your efforts. Your ambassador dashboard also gives you access to a toolkit with peer-to-peer messaging ideas and images to download.

Sign up as a fundraising ambassador for the cause you care about:

Feed the Frontline
Emory COVID-19 Impact Fund
DRIVE to end COVID-19
Emory Together Fund
Healthcare Employee Hardship Fund
Public Health Preparedness and Research Fund